DECEMBERASIA BUSINESS OUTLOOK4Having flawless skin is not a miracle; it is a formula. Today's consumers are not ready to get swayed by the surge of packaging or mere promises. They want to see proof. Therefore, the demand for science-backed skincare brands is popping up at the top of every wish-list. As we move into this new beauty era, we are seeing the introduction and growth of brands that use science and data as the main power for their product development. Consumers are now taking the time to learn how to read ingredient labels as professionals do; they are looking for retinol that really works, peptides that repair, and vitamin C that brightens the skin.Brands that focus on science and credible research do not stop with just manufacturing a beautiful serum; they also manufacture cutting-edge innovations. The companies invest in clinical trials, real-world product testing, and sustainable innovation so that the products that reach customers provide strict visual transformation benefits. The science-first brands are creating smarter, safer, and more personalized skincare solutions to fight against urban pollution, help those with sensitive skin, restore the microbiome, and reverse early aging.Empowerment is what sets this moment apart. People feel confident about their skin care products because they are made with informed decisions and proven results. Ultimately, the future of beauty will be revolutionized through a science-based approach where one's own beauty will be illuminated by science.Recognizing this growing relevance, Asia Business Outlook is proud to feature the `Top 10 Science & Research-backed Skin Care Brands - 2025.' Our editorial board has selected these players based on rigorous evaluation criteria, including client testimonials, innovation in program design, measurable impact, and contribution to the new-age skincare revolution. These firms have demonstrated exceptional capability in transforming research dynamics, fostering leadership, and aligning science with skincare objectives. By spotlighting these standout science-driven skincare innovators, we aim to help professionals and consumers connect with strategic brands specialized in delivering sustained breakthroughs and skin transformation. Jaipriya K SAssistant Editoreditor@asiabusinessoutlook.com Beauty Standards Rewritten by Research for Real ResultsVol 05 · Issue 02 - 12 · DECEMBER, 2025 Alok ChaturvediPublisherManaging EditorSamrat PradhanAssistant EditorJaipriya K SEditorial Team Lakshmi Prabha S Viswanathan A Thiruamuthan T K GM - Media & Graphic Designing VisualizerPrabhu Dutta A.R.N RayEditorial queries editor@asiabusinessoutlook.comSales TeamParamjeet Singh Siva Selvan To subscribeVisit www.asiabusinessoutlook.com/subscribe/ or send emailto subscription@asiabusinessoutlook.comMagazine Price is $30 per issuePublisher Alok ChaturvediPrinted and Published By Alok Chaturvedi on behalf of Biz Print Media Pvt. Ltd. and Printed at Executive Prints - 113/7, Ground floor, Old madras road, Halasuru, Bangalore 560008 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Copyright © 2025 Biz Print Media Pvt. Ltd. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.Visualizer Rutika MohantyVayshnavi P DGM Sales & Marketing Rohit KumarCirculation Manager P Magendran
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