Legacy Reimagined Through Vision
Every great institution carries a story. For DCJ Group, that story is no longer just about industry, but about inspiration — one man’s belief that true progress must serve both people and the planet. Founded in 1961 by the visionary D.C. Jain, the Group was built on the pillars of integrity, craftsmanship, and national contribution. Over the decades, those values became the foundation upon which DCJ earned its reputation for excellence.
Under the dynamic leadership of Avanish Singh Visen, Director & CEO, the company has entered a new era, one where legacy meets innovation and purpose drives performance. Drawing strength from the founder’s guiding principles, Avanish has reimagined them for a modern world, infusing digital transformation, sustainability, and people-centric growth into the Group’s DNA.
His journey, from the quiet lanes of rural India to the frontlines of global enterprise, embodies the grit, discipline, and devotion that now define DCJ’s ethos. A leader who believes that progress must uplift humanity as much as it advances technology, Avanish continues to expand the founder’s vision from a strong past to a sustainable future.
Honoring the Legacy, Redefining the Future
Founded in 1961 by the late D.C. Jain, DCJ Group began as a modest venture crafting HDPE pipes for cane furniture. Today, it stands tall across continents, a diversified powerhouse built on integrity and precision. Avanish has carried forward DC Jain’s ideals while infusing them with a contemporary, purpose-driven edge.
Guided by the Group’s timeless philosophy of “Zero”, zero defects, zero delays, zero excuses, zero wastage, and zero compromise, Avanish redefined excellence as a habit, not a goal.
“Zero isn’t emptiness,” he says with conviction. “It’s the multiplier of perfection, a space where standards cease, and possibilities begin.”
This belief has shaped every initiative within DCJ Group, making quality, transparency, and accountability its living DNA.
Strength Through Diversification
Today, the DCJ Group’s identity is woven through three industry-leading companies. Ajay Poly Limited stands as the flagship entity, setting benchmarks in precision manufacturing for global brands like LG, Whirlpool, Samsung, Godrej, and Haier. Encraft India Pvt. Ltd. leads the way in uPVC and aluminum fenestration systems, redefining how India experiences light, design, and durability. Completing the trio, Enczo India Pvt. Ltd. is a fast-growing brand delivering high-quality, affordable uPVC doors and windows designed for modern homes.
Each arm stands as a testament to Avanish’s philosophy, specialized excellence with a human touch.
Innovation with Integrity
While manufacturing is DCJ’s backbone, innovation is its heartbeat. Avanish believes in continuous reinvention not just of products but of processes, mindsets, and relationships. Under his guidance, DCJ’s R&D teams have pioneered magnetic sealing systems for refrigeration, advanced thermoplastic profiles, and next-gen glass technologies.
Integrating AI, automation, and analytics, he has turned the Group into a learning organization, one that thrives on precision and agility. Yet, for Avanish, technology remains a tool; purpose remains the mission.
“Technology means little if it doesn’t improve life”, he often says. “At DCJ, every design begins with empathy”.
This blend of engineering brilliance and emotional intelligence has made DCJ Group a benchmark for modern Indian enterprise.
The Human Side of Leadership
Beyond the corner office, Avanish is a man of depth and devotion. A staunch follower of Lord Shiva, he finds strength in simplicity and balance in discipline. To his colleagues, he is not just a CEO, he is a mentor, listener, and motivator.
His people-first philosophy radiates across the organization. DCJ’s culture thrives on inclusion, respect, and shared growth. Through regular employee engagement, wellness programs, and knowledge sessions, Avanish ensures every individual feels seen, valued, and inspired.
Through the ATAL Foundation, he extends this compassion beyond the workplace, championing education, health, and social upliftment across communities. From food drives and blood donation camps to skill-building initiatives, Avanish leads by example, proving that leadership is service before status.
“True leadership is when progress uplifts people.”
Sustainability at the Core
Avanish’s leadership redefines growth through the lens of sustainability. For him, profitability and responsibility are not opposites, they are inseparable. He envisions an ecosystem where every innovation reduces waste, every process respects nature, and every partnership adds value to society.
Under his vision, the DCJ Group has embraced sustainability at its core-integrating green manufacturing, recyclable materials, and energy-efficient processes across all operations. The Group’s strong commitment to environmental and social governance (ESG) has earned it global recognition. Among its many honors are the Global CSR & ESG Award (2025), the EHS Excellence Award, Supplier Excellence & Innovation Recognition from global clients, and the prestigious Atal Alankar Award (2024) along with the Atal Udyog Ratna Award (2024) for outstanding industrial leadership.
“Sustainability is not a choice anymore; it’s our collective responsibility.”
The Visionary Vanguard
In Avanish’s world, leadership means vision with velocity. His forward-thinking strategies continue to expand DCJ Group’s global footprint across the Middle East, Africa, and Asia-Pacific, while investing deeply in R&D and digital ecosystems.
He champions a balanced approach, where innovation scales new markets, yet every step stays rooted in ethics and empathy.
As he often says, “Growth without values is directionless; values without growth are dormant. DCJ thrives because we merge both.”
Recognized Excellence
Under Avanish’s stewardship, the DCJ Group has become a name synonymous with trust, transformation, and triumph. His visionary leadership has not only driven the company’s growth but also earned him several distinguished honors, including Most Trusted CEO, Asia’s Fastest Growing Leaders, and Recognition for Philanthropy & Community Impact.
Yet, he remains deeply humble, crediting his teams and mentors for every milestone. “Awards remind us that the world notices integrity”, he says, “but the true reward is building something that outlives you”.
Epilogue: The Avanish Singh Visen Way
Avanish Singh Visen’s story is not merely about business success, it’s about belief. Belief that a company can lead with conscience, that excellence can coexist with empathy, and that legacy can evolve without losing its soul.
In an age where speed often eclipses sincerity, Avanish stands as a rare constant, rooted, visionary, and human. Through his leadership, DCJ Group continues to redefine what Indian industry means to the world: not just a hub of production, but a beacon of purpose.
He doesn’t just build companies, he builds futures. He doesn’t just chase growth, he creates balance. He doesn’t just lead, he transforms.
A Few Among Many: Hallmarks of Excellence Under His Stewardship
Ajay Poly Limited
1. CII Kaizen Award (Safety) – Honoured for continuous improvement and outstanding workplace safety practices in manufacturing.
2. LG Best Supplier Improvement Award– Recognised for exceptional innovation and operational excellence in supplier performance.
3. Samsung & Haier Supplier Recognitions – Commended by global appliance partners for quality, reliability, and consistent cost-performance delivery.
Avanish Singh Visen
4. Most Trusted CEO Award – WCRC Leaders & WCRCINT – Celebrating visionary leadership built on integrity, innovation, and trust.
5. Global 200 Inspirational Leaders Listing – Featured among distinguished leaders redefining modern Indian enterprise.
6. Atal Leadership Honours – Acknowledged for dynamic contribution to India’s industrial growth and youth empowerment.
Encraft India Pvt. Ltd.
7. Best UPVC Brand Recognition – Repeatedly honoured as one of India’s leading names in doors and windows solutions.
8. Recognition by Uttarakhand Chief Minister – For exemplary technological innovation in fenestration manufacturing.
9. Global CSR & ESG Recognition – For championing sustainability, energy-efficiency, and socially responsible manufacturing.
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