Arattai Messaging App by Zoho Surpasses 7.5M Downloads

Arattai, an India-based messaging platform backed by Zoho, has achieved a significant milestone, surpassing 7.5 million downloads on Google Play and Apple’s App Store as of October 3. The app has gained rapid traction following endorsements from Indian ministers and heightened visibility on social media, reflecting growing public interest in homegrown digital solutions.

Zoho founder Sridhar Vembu highlighted that Arattai’s success is built on engineering frameworks developed over 15 years at Zoho, emphasizing the robust technical foundation underlying the platform.

Analysts point out that the app’s rise aligns with India’s long-term focus on digital self-reliance, cybersecurity, and promoting indigenous technology over international alternatives.

Key Highlights

Arattai messaging app surpasses 7.5 million downloads on Google Play and Apple App Store.
Zoho-backed Arattai gains traction with endorsements from Indian ministers and social media buzz.
The app reflects India’s push for digital self-reliance, local innovation, and secure homegrown tech solutions.

Also Read: Zoho Halts 700 Million Chip Project in India Over Lack of Tech Partner

Experts also note that the popularity of local apps depends on factors such as competitive pricing, user experience, and active support for local businesses. Arattai’s model, which integrates these elements, positions it as a key player in India’s growing domestic tech ecosystem.

The app’s rapid adoption demonstrates a broader shift in user preference toward homegrown, secure, and reliable digital solutions, reinforcing India’s strategic emphasis on fostering local innovation and reducing dependence on foreign technology. As Arattai continues to expand its user base, it exemplifies the potential of indigenous tech ventures in shaping India’s digital future.