Plum Invests Rs. 200 Cr to Expand into Preventive Healthcare

Insurtech player Plum has announced a Rs. 200 crore self-funded expansion into preventive healthcare, leveraging profits from its core insurance business.

This move mirrors a rising global trend where insurance providers vertically integrate into healthcare delivery, aligning care financing with service provision. Plum’s expansion includes AI-powered diagnostics, teleconsultation platforms, and preventive screenings, aimed at reducing long-term costs associated with chronic illnesses. This model creates a data-driven loop that improves risk assessment while enhancing health outcomes—mirroring strategic shifts seen globally.

Key Highlights

• Plum invests Rs. 200 crore from profits to expand into preventive healthcare
• Focuses on AI diagnostics, screenings, and teleconsultations
• Follows global insurtech trend merging insurance and care delivery

India is not alone in this convergence. PolicyBazaar’s affiliate recently raised $218 million to build hospitals in the NCR, while in China, Ping An Insurance leads the way with over 12,000 fintech and healthcare patents, using AI and blockchain to unify financial and health services.

The timing is notable. Despite market volatility, global digital health funding hit $6.3 billion in Q1 2025, with average deal sizes growing 85 percent YoY to $27 million. While 79 percent of health-tech firms pursue external capital, Plum’s decision to fund growth internally showcases a sustainable model amid shifting investment dynamics.

Also Read: DKSH and Bayer Partner to Expand Healthcare Access in Southeast Asia

As 90 percent of global health systems prioritize AI transformation, Plum positions itself at the intersection of fintech and health-tech, helping shape a future defined by preventive care, consumer empowerment, and cost transparency.