In Southeast Asia, over 200 electric two-wheeler brands have flooded the market in the past decade, creating both excitement and confusion for consumers. Many of these low-cost products promise quick solutions but often fall short on performance and durability. As a result, customers quickly learn that only a few brands truly deliver reliability, while insurers and financiers remain wary due to past experiences with substandard vehicles. This fragmented landscape presents a unique challenge and an opportunity for companies committed to higher standards.
Stepping into this gap, Vmoto has emerged as a leader in premium electric two-wheelers. The company has built a reputation for quality, performance, and trust, offering vehicles that not only meet consumer expectations but also set a benchmark for the entire industry. By focusing on reliability, durability, and a complete support ecosystem, Vmoto is turning the promise of electric mobility into a dependable reality for customers across the region.
Fueled by Vision
CEO Charles Chen’s journey to establishing Vmoto began long before electric mobility became a global focus. Early in his career, he co-founded and served as the exclusive international marketing and sales partner at CFMoto, a leading Chinese company specializing in petrol motorcycles and quad bikes.
Over the course of eight years, Chen played a pivotal role in building the company’s international presence, helping grow global sales from zero to an impressive 100 million dollars. This period of rapid growth offered him invaluable insight into the dynamics of the motorcycle industry, the expectations of consumers, and the challenges of scaling a business globally.
However, alongside the success came persistent challenges. Regular interactions with dealers and consumers revealed a recurring concern: quality. Chen consistently received feedback highlighting shortcomings in the products, which made him question whether the vehicles being produced truly met the standards he believed the market deserved. Despite the financial and commercial success of his work with CFMoto, he became increasingly aware that profit alone was insufficient if it came at the expense of product integrity and customer satisfaction.
Driven by a commitment to excellence and a desire to deliver vehicles that met the highest benchmarks for quality, performance, and reliability, Chen made a bold and decisive move. In 2007, he left behind a thriving business and founded Vmoto. His vision was clear: to craft electric two-wheelers that were not just alternatives, but vehicles that combined lasting quality with innovative design and superior performance, setting new standards in the emerging electric mobility sector.
Elevating Every Ride
In a market crowded with micro-mobility products, Vmoto set out to do something different. The company firmly positions itself in the L3 segment, creating electric motorcycles and mopeds designed not as short-lived alternatives but as true replacements for petrol vehicles.
While many competitors rely on low-cost Chinese supply chains and produce vehicles that last only two to three years, Vmoto builds its products to endure for long time, with engineering, supply chain, and quality standards that surpass 80 to 90 percent of the market. Notably, its vehicles reach speeds of 80 to 100 KMPH, offering performance far beyond typical L1 micro-mobility options.
On the whole, Vmoto’s vision goes beyond individual vehicles. From the start, the company aimed to deliver a full electrification ecosystem. This includes not only the mopeds and motorcycles but also battery-swapping systems, fast-charging solutions that charge batteries in under thirty minutes, and advanced software for fleet and user management.
Moreover, recognizing the importance of financial accessibility, Vmoto also provides tailored financing solutions for early-stage users. “Guided by our mission to ‘electrify the world, to fill the world with electric,’ we focus on quality, longevity, and complete support. We aim to transform electric mobility from a niche alternative into a reliable, global replacement for petrol two-wheelers”, states Charles Chen, CEO, Vmoto.
Engineering Excellence
Vmoto’s commitment to quality begins in its R&D labs, where engineering expertise drives every innovation. Shaped by CEO Charles Chen’s background and eight years of experience at Honda, the company built a team of top-tier talent, including technicians, designers
the chief designer, and the CTO, all with extensive Honda experience. Additionally, many of Vmoto’s suppliers also come from Honda’s trusted network in China, ensuring that every component meets the highest standards.
The company’s swift progress can be attributed to a visionary management team that excels in research and innovation. Comprising visionaries, creative heads, entrepreneurs, and mobility enthusiasts, the team is dedicated to revolutionizing transportation. In total, the team’s commitment to creating a sustainable lifestyle drives Vmoto’s focus on delivering top-quality, highperformance products while prioritizing sustainability.
We aim to transform electric mobility from a niche alternative into a reliable, global replacement for petrol two-wheelers
For Vmoto, R&D is the heartbeat of product quality. The company leverages its deep technical expertise and the visionary team’s creativity to design, engineer, and perfect motorcycles and mopeds that stand out in performance, reliability, and longevity. This foundation gives Vmoto a clear competitive edge and reflects the professionalism, innovation, and sustainability-driven mindset that define every vehicle it brings to the road, ensuring the company remains at the forefront of urban mobility and electric vehicle technology.
Another key factor in Vmoto’s global development has been the long-standing collaboration and friendship between CEO Charles Chen and Graziano Milone, President and Global CMO. Their complementary backgrounds, combining strategic vision, international market development and brand-building expertise, have played an important role in strengthening Vmoto’s position as a global leader in electric two- and three-wheel mobility. This solid partnership continues to support the company’s international expansion and contributes to shaping Vmoto’s direction for the years ahead.
Powering Customer Confidence
When Vmoto enters a new market, it doesn’t just sell motorcycles; it builds trust from the ground up. The company’s first step is always to establish a full-service center, ensuring that spare parts, skilled technicians, and reliable support are ready before a single vehicle hits the road. This careful approach signals to customers that Vmoto is a serious, committed brand, focused on longterm satisfaction rather than quick sales.
Further, Vmoto begins by serving fleet operators. Hence, the users can immediately see the cost savings of switching from petrol to electric. By partnering closely with these customers, the company develops charging infrastructure, from battery-swapping cabinets to fastcharging stations, sometimes investing directly to ensure seamless operations.
Additionally, financial support, such as flexible installment plans, further makes the transition easier for customers. Every market Vmoto enters is carefully prepared with a full ecosystem, combining vehicles, infrastructure, and support, so customers ride with confidence.
Racing to Glory
Vmoto’s journey is marked by milestones that highlight its excellence and growing international recognition. In 2019, the company signed a landmark licensing agreement with Ducati, allowing select Vmoto model to carry the iconic Ducati brand for international markets outside the United States. Demonstrating its engineering capability, one of Vmoto’s models set a Guinness World Record by covering 1,930 kilometers non-stop in 24 hours.
In 2024, Vmoto reached another global stage when one of its electric motorcycles became the only model used by athletes inside the Paris Olympic circuit for demonstrations and operational mobility. Alongside these achievements, the company has received multiple European design and quality awards, reinforcing its reputation as a pioneer in high-performance electric two-wheelers.
Building on this foundation, Vmoto has further strengthened its presence at the highest levels of motorsport through a series of operational partnerships as Official Scooter Supplier. From 2022 to 2024, the company supplied its electric mopeds to the Ducati MotoGP and WorldSBK teams, supporting logistical and operational mobility during race weekends.
Vmoto also collaborated with Dorna Sports within the MotoGP and MotoE environments, providing mopeds for internal paddock mobility and technical operations across service areas.
In addition, Vmoto serves as the Official Scooter Supplier of the Porsche Carrera Cup Italia, supporting paddock and team mobility across the racing season. Together, these collaborations demonstrate the brand’s ability to deliver reliable, efficient electric mobility solutions adapted to some of the most prestigious and demanding competitive environments in the world.
Enhancing this international positioning is Jorge Lorenzo, Official Vmoto Testimonial: a five-time MotoGP World Champion, style icon and a figure followed by millions of fans across social media. His collaboration contributes to amplifying Vmoto’s global visibility and the values of excellence, performance and high-level motorcycling culture that the brand represents.
Electrifying Tomorrow
Vmoto’s journey is built for the long road ahead. Having spent over fifteen years establishing its presence in Europe, South America, and select Asian markets like Thailand and Indonesia, the company knows that global adoption of electric two-wheelers takes time. But Vmoto is ready to accelerate the shift. In the coming year, it plans to enter the Middle East, Africa, and North America, bringing its vision of reliable, high-performance electric mobility to new corners of the world.
To support this growth, Vmoto is investing heavily in charging infrastructure, partnering with local stakeholders or taking the lead where needed, and establishing franchise factories to speed up production and expansion. Chen concludes by stating, “The goal is to grow our business sevenfold by 2030. We wish to shape the future of global two-wheeler electrification, aiming to become a hundred-year company that powers the world on electricity”.
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