Meta Appoints Arun Srinivas as India MD to Lead AI, Ads & Growth

Meta appoints Arun Srinivas as Managing Director and Head for India, effective July 1, 2025, to lead growth in the region.
Arun Srinivas, with leadership experience at Hindustan Unilever, OLA, and WestBridge Capital, to drive Meta India's AI and Reels strategy.
Meta India strengthens leadership as Sandhya Devanathan expands her role to oversee India and Southeast Asia operations.

Meta has announced Arun Srinivas as its Managing Director and Head for India. This follows Sandhya Devanathan’s expanded role of leading both India and Southeast Asia.

In this new and expanded role, Srinivas will continue developing the organisation’s business growth in India, and revenue priorities to serve both partners and clients, as well as continue to support the long-term growth of Meta’s business and commitment to India.

The tech giant said he will lead the India charter and strengthen the strategic relationships with leading brands, advertisers, developers and partners to drive growth for India as a market.

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He will transition to his new role on July 1, 2025 and will still report to Devanathan, said the company.

As Meta in India leads the way in AI adoption, WhatsApp and Reels, Sri's track record of building high-performing teams, product innovation, and focusing on effective partnerships,

Srinivas, a post-graduate from IIM Kolkata, has almost three decades of experience in sales and marketing leadership roles at Hindustan Unilever, Reebok, OLA, and investment firm WestBridge Capital.

He is currently the Director and Head of Ads Business - India. In 2020, he joined the organization and has driven - with other leaders - Meta's work with the largest advertisers, and agency partners in the country, with a lens on revenue priorities like AI, Reels, and Messaging.

“We are appointing Arun Srinivas as the Managing Director and Head for Meta in India. This follows the Meta's recent announcement of Sandhya Devanathan taking on an expanded role of leading both India and South East Asia,” the tech giant said in a statement.

“As India continues to be at the forefront of economic growth and innovation, we are excited to have Arun at the helm of our efforts in this critical market,” said Devanathan, Vice President (India and South East Asia), Meta.

"He will continue to work closely with me as we scale the business in India,” Devanathan added.